Co-located with eCommerce Expo

18 - 19 September 2024
ExCeL London

18 - 19 September 2024
ExCeL London

Data, Analytics & Personalisation

data, analytics & personalisation

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10:00
  1. Data, Analytics & Personalisation
    45 mins
    For marketers ready to leverage first part data better whilst respecting consumer privacy.   What you can expect to learn: - How to move away from over-targeting individuals and towards developing rel ...
10:55
  1. The blindspot that kills eCommerce brands!
    Data, Analytics & Personalisation
    25 mins
    The recent economic headwinds tested every ecommerce business. Costly acquisition combined with dwindling customer loyalty led to a perfect storm which saw many seemingly healthy brands fall by the wa ...
11:30
  1. Data, Analytics & Personalisation
    25 mins
    For product managers, marketers, and business leaders that want to learn how to drive growth through experimentation, understand how to empower teams with data, and create a culture of continuous inno ...
12:05
  1. The Art of Customer Engagement: How to Thrive Without Billions in Investment!
    Data, Analytics & Personalisation
    25 mins
    In today's digital age, attention is a valuable commodity. Companies are in constant competition for customers' attention to promote their products and services, making customer engagement a challengi ...
12:40
  1. Data, Analytics & Personalisation
    25 mins
    Dive into the world of Web3 and discover how it's revolutionising marketing!   What you can expect to learn: - How user-owned data, new revenue models, and enhanced transparency are changing the game ...
13:15
  1. Unlocking Potential for Brand & Performance: a Data-Driven Approach
    Data, Analytics & Personalisation
    25 mins
    For marketers and senior executives to discover what a world class measurement and data driven automation suite looks like, across all marketing, from Croud the major international brand and performan ...
13:50
  1. Data, Analytics & Personalisation
    25 mins
    For ecommerce retailers that want to understand how to make more money from SEO.This session discusses the assumptions that prevent online retailers from making as much money from organic search due t ...
14:25
  1. Quality Traffic is Getting Harder to Acquire: Here’s Why
    Data, Analytics & Personalisation
    25 mins
    Do you feel like it's becoming harder to get quality traffic to your website? Well you're not alone, and it is in many cases.   In his talk, Greg will unpack 5 factors that are making quality website ...
15:00
  1. Data, Analytics & Personalisation
    25 mins
    For digital marketers who want to unlock the power of contextual data to enhance customer experiences.   Ever gone onto Amazon and received suggestions for products related to a one-off event from two ...
15:35
  1. How Peoplesafe Rocked the Boat and Achieved an 85% win rate with Turtl
    Data, Analytics & Personalisation
    25 mins
    A session for marketers looking to speed up content creation and use reader engagement data to drive pipeline, revenue and campaign ROI. Peoplesafe's use of Turtl offers a compelling case study, showi ...
16:10
  1. Data, Analytics & Personalisation
    25 mins
    Data did indeed make me stop eating pizza and drinking Italian wine for 6 months. Not because of health data but because of inherent biases in a DNA database.   Attend this session if you want to thin ...
10:00
  1. Data, Analytics & Personalisation
    25 mins
    For marketers that want to learn how the latest AI and Marketing technology innovations are shaping digital marketing strategy, implementation and practice.   Join Dr Dave Chaffey to learn practical r ...
10:35
  1. Data, Analytics & Personalisation
    25 mins
    For marketers that want to understand consumer behavior, drive attention, and build loyalty.   In an ever-evolving digital marketing landscape, businesses are facing rapid changes due to AI advancemen ...
11:10
  1. Validating your Google Tech Stack for quality and compliance
    Data, Analytics & Personalisation
    25 mins
    Transform Your Data, Transform Your Future!" Join us as we walk you through the essential validation steps to building a robust Google tech stack that ensures top-notch data quality, GDPR compliance, ...
11:45
  1. Data, Analytics & Personalisation
    25 mins
    For marketers that want to understand how to build a premium D2C brand in a competitive omnichannel category like beauty   As a leading hair care retailer, Philip Kingsley has been bridging the gap be ...
12:20
  1. How to Predict & Convert The 2nd Purchase, Loyalty & Churn
    Data, Analytics & Personalisation
    25 mins
    Come & see real-examples of AI-predicted smart segments. You’ll also learn the easiest way to convert each segment, and most importantly spend less time making more money from repeat purchases from th ...
12:55
  1. Data, Analytics & Personalisation
    25 mins
    For marketers, event directors, data heads, community managers, brand managers that want to learn more about their respective communities’ needs and desires, understand the how to use that insight to ...
13:30
  1. Achieve More: Synergise Your Digital Strategy for Greater Results
    Data, Analytics & Personalisation
    25 mins
    Breaking down internal silos and fostering synergy within your organisation is crucial to unlocking the full potential of your digital marketing efforts. We'll delve into how integrating your marketin ...
14:05
  1. Data, Analytics & Personalisation
    55 mins
    For marketers seeking to deepen their understanding of evolving consumer behaviours and leverage data-driven strategies for targeted marketing activation. This session explores the transformation of c ...
15:15
  1. Data, Analytics & Personalisation
    25 mins
    The age-old business dilemma. Should you focus on nurturing existing customer relationships or expand your customer base by acquiring new customers? While attracting new customers is vital for growth, ...

 

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