Co-located with eCommerce Expo

18 - 19 September 2024
ExCeL London

18 - 19 September 2024
ExCeL London

Future of Digital Marketing

future of digital marketing

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10:00
  1. Craft-brewed loyalty: Pinter’s secret to repeat purchases
    The Future of Digital Marketing
    25 mins
    Pinter’s brewing system makes more than just beer. Their innovative product—and smart, segmented marketing—turn 1 in 2 customers into loyal repeat purchasers. Learn firsthand from Pinter’s Matt Davis, ...
10:35
  1. The Future of Digital Marketing
    25 mins
    B2B marketers need to understand that we have misunderstood the whole challenge of B2B marketing: we think it is about getting product experts to know about our product superiority - but that's ony ha ...
11:10
  1. A look into marketing’s crystal ball: How cutting-edge tech is changing the game
    The Future of Digital Marketing
    25 mins
    What if we could make our lives (as marketers) easier? What if we could create moments that truly "wow’d" our customers? What if everything (and everyone) simply... worked like magic?   It may sound l ...
11:45
  1. The Future of Digital Marketing
    25 mins
    For marketers that want to ensure their strategy is up to date and future proofed for competitive advantage. Find out what you need to be doing now to take advantage of web 3 trends and future consume ...
12:20
  1. Ensuring brand promise in a feedback-first world
    The Future of Digital Marketing
    25 mins
    Brand promise is aspirational. Reputation is reality. Modern businesses need to bridge the gap to ensure the product and service on offer, and their commitment to their customers is the reality at the ...
12:55
  1. The Future of Digital Marketing
    25 mins
    Former Dragon and Co-foudner of Implement AI, Piers Linney, cuts through the noise and shares insights and strategies to put generative AI to work in your business.
13:30
  1. Mastering the Future of Retail: Marketing a 90+ CSAT 1-to-1 Live Video Shopping Experience
    The Future of Digital Marketing
    25 mins
    As customer expectations continue to rise, 1-to-1 live video shopping consistently exceeds them—achieving a remarkable 90+ CSAT. But how can you effectively market this game-changing solution? Join Se ...
14:05
  1. The Future of Digital Marketing
    45 mins
    For retailers, brands, media agencies, screen estate owners and data specialists who want to understand the potential of Retail Media and pitfalls to avoid.   Interest in Retail Media has rocketed as ...
15:35
  1. The Future of Digital Marketing
    25 mins
    For marketers, ecommerce experts, and sustainability advocates that want to understand the nuances of building a purpose-driven brand.   Join us for an enlightening session with the co-founder of Too ...
16:10
  1. The Future of Digital Marketing
    25 mins
    For marketers and business leaders eager to capitalise on evolving trends and drive growth. This session will explore the new emphasis on health and wellness, focusing on how pleasure and empowerment ...
10:00
  1. The Future of Digital Marketing
    45 mins
    For marketers seeking to understand the evolving landscape of influencer marketing and harness its potential for driving brand growth and engagement. Join this session to comprehend the current state ...
11:05
  1. The Future of Digital Marketing
    45 mins
    For marketers that want to learn how the latest AI and Marketing technology innovations are shaping digital marketing strategy, implementation and practice. Join Dr Dave Chaffey to learn practical rec ...
12:05
  1. Digital Acceleration for Levi Strauss Co: From Concept to Global Success
    The Future of Digital Marketing
    25 mins
    Join us to explore how we helped Levi Strauss & Co transform their wholesale selling process, and adopt a product-based approach to get the most out of their digital investments.
12:45
  1. The Future of Digital Marketing
    35 mins
    For marketers seeking a cathartic space to gain advice on tackling key challenges. In an era where efficiency, AI integration, and hyper-personalisation are paramount, marketers are under immense pres ...
13:40
  1. The Future of Digital Marketing
    30 mins
    For marketers who are toying with the idea of taking their career independent.   This session will cover the essentials you need to have in place before transitioning from a traditional 9-5 job to run ...
14:25
  1. The Future of Digital Marketing
    25 mins
    This session will see RDG Campaign Manager, Ben Davies and Spark Account Director, Michael Clingham, discuss how RDG and Spark Foundry harnessed the power of gaming to promote the latest 16-25 Railcar ...
15:35
  1. The Future of Digital Marketing
    25 mins
    With the decline of cookies and the rise of AI driven advertising, more brands are seeing success from taking a full funnel approach to their marketing.   Janis Thomas, Managing Director at Look Fabul ...
16:10
  1. The Future of Digital Marketing
    25 mins
    For any professional who feels they struggle to get internal or external buy-in from colleagues or customers. In this session we'll cover how to build relevant, compelling, and emotionally engaging content that will influence your stakeholders. We'll go through practical frameworks to influence people and share reusable techniques that help you craft the right narrative for the different audiences.

 

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