Andrei Ungureanu
Agile Transformation Director Europe,
The CocaCola Company
Helping you use gen-AI & Design Thinking to solve meaningful problems | Builder @aicreativeworkshops.com | Agile Transformation Director for Coca-Cola Europe
I'm a geek that believes in using empathy, curiosity and play to solve meaningful problems. Day time agile transformation director, coaching, designing and facilitating workshops - last year with over 1000 people, including the "ai game" where we had 400 marketers play with Gen-AI to get from a brief to insights to solutions and prototyping a concept illustration.
In my spare time exploring how to use design thinking and gen-AI to build solutions that benefit humanity. I also speak at conferences and share my learnings online on this, building towards AIcreativeWorkshops.com.
Used Design Thinking and facilitated with world-class partners: Coca-Cola, McCann, Publicis, Bain, Havas, sciFutures, 72andsunny, Avansere, Panini, UEFA, Blizzard Entertainment, McLaren, Gameloft, Experience Point, Royal Canin, Karcher and more on future-back innovation, new products, strategy, sustainability, gaming, marketing campaigns, content, culture, capabilities, and more.
Sessions
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18-Sep-2024AI Powered MarketingHow to use gen-AI to amplify your team's user centricity, boost creativity and stress test your solutions
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